The Limerick Strand Hotel has appointed Donnacha Hurley as general manager, the MHL Hotel Collection announced today. Hurley, who brings over 25 years of hospitality experience from positions across Ireland, the UK and Switzerland, most recently served as chief executive of Limerick Chamber.
The Ballykeeffe native takes up the position following a period of transition at the four-star riverside property. He succeeds the late Stephen O’Connor, whose tenure left a significant mark on colleagues, guests and the wider business community.
Key facts
- Donnacha Hurley has 25 years of hospitality industry experience spanning Ireland, the UK and Switzerland
- He spent more than 17 years leading the Absolute Hotel Limerick through recession, refinancing and sale in 2025
- The appointment was made by MHL Hotel Collection partners John Lally and Paul Higgins
- The Limerick Strand Hotel features the award-winning River Bar & Restaurant, conference facilities and Energize Health Club
- Hurley previously held positions including President of Limerick Chamber and Board Member of Discover Limerick DAC
Extensive Hospitality Background Spans Multiple Jurisdictions
Hurley’s career trajectory began at Shannon College of Hotel Management, which included a year in Zurich before completing the InterContinental Hotel Group graduate programme. He subsequently advanced through management positions in Manchester and London before returning to his home region.
In 2008, he assumed leadership of the Absolute Hotel Limerick, where he remained for over 17 years. During that extended period, he guided the business through the economic recession, oversaw a successful refinancing and ultimately its sale in 2025. His tenure at Limerick Chamber saw him lead advocacy efforts on regional priorities including housing, infrastructure and preparations for the Ryder Cup 2027.
Strategic Focus on Service Excellence and Regional Growth
Appointed by MHL Hotel Collection partners John Lally and Paul Higgins, Hurley will oversee all operational aspects at the riverside hotel, including the award-winning River Bar & Restaurant, extensive conference and events facilities, and Energize Health Club.
“Hospitality is where my heart is. My time with Limerick Chamber was a privilege, but leading The Limerick Strand Hotel felt like coming home,” Hurley said. “The Strand is one of Limerick’s landmark hotels with a proud reputation for hospitality and service. My focus is to build on those strong foundations, support our team, enhance the guest experience, and ensure the hotel continues to play an important role in the city’s life.”
MHL Hotel Collection partners John Lally and Paul Higgins welcomed the appointment, noting that Hurley brings “an exceptional combination of hospitality expertise, commercial acumen and deep knowledge of Limerick and the wider Mid-West region.” They highlighted his proven track record in hotel leadership, team development and business performance as key factors in the selection.
Hurley has held numerous leadership positions across the sector, including President of Limerick Chamber, Board Member of Discover Limerick DAC and National Council Member of the Irish Hotels Federation. His strategic vision for the property centres on people, service excellence and sustainable growth, with emphasis on preserving established strengths while continuously improving the experience for guests, staff and the broader community. The appointment comes as Limerick prepares for significant investment and the upcoming Ryder Cup at Adare Manor, creating opportunities for the hotel and the regional hospitality sector.
Reporting based on original coverage by the Limerick Post.